New Yank Yorkies create a playful yet thoughtful slice of soulful Americana on the single, Bring Back The Love.
Many bands these days are obsessed with social media, the perfect photoshoot, or uploading tik-tok videos for likes, but not New Yank Yorkies. They’re old school and proud of it. The Vancouver Roots Rock group’s track Bring Back The Love shows off this attitude that’s all about the music through a ‘down to earth’ outlook and a good-natured sound that’s hard not to enjoy.
With a soulful, acoustic guitar-based opening, the sound flows slow and steady against a warm Americana base. The drums gently lead the track forward before the vocals of Geoff Gibbons enter the fray, spouting lyrics of grievances of a hard done by nature: “Ground down, desolated…two weeks gone, I’m all alone, I’m here without your love”. It then gets a little more tongue-in-cheek as the track rolls on, the flow slowly building but the lyrics more playful: “So cruel, the sink is full, the clothes blowing off the line”.
Full of a good-hearted nature, underneath it all is a song about feeling trapped in life and not feeling all the love that you need. Everyone needs a little love and it should go both ways in a relationship, which this track attests to. The chorus really takes this idea to the next level against a more upbeat sound and catchy melodies that the band roll off with ease, showing that you don’t need big riffs and a powerful sound to build something catchy and vibrant.
For all its honesty and reflection the track does ebb just a little bit in the middle and could perhaps benefit from being a little shorter to make it a bit more punchy, (the deep-voiced muttering section, later on, goes on a little bit too long), but this doesn’t stop the track burying itself in your thoughts and refusing to leave.
New Yank Yorkies have managed to create a thoughtful yet playful track in Bring Back The Love, and one that, lyrically, doesn’t take itself too seriously yet still manages to hit on emotional topics. It’s a clever way to get you thinking about your own relationships amongst great guitar work and strong vocals.